Our Heritage
The fabulous journey of Mor family with diamonds and rare gemstones began at the early 1900's in Kyzylorda, Kazakhstan.
The grandfather of Mr. Mor was a Rabbi (a Jewish religious leader) as well as a wealthy textile trader.
As a successful businessman he invested most of his wealth in property and had a fearless passion for diamonds and gemstones - marking the beginning of an extraordinary legacy that will continue to be celebrated for years to come.
The grandfather of Mr. Mor was a Rabbi (a Jewish religious leader) as well as a wealthy textile trader.
As a successful businessman he invested most of his wealth in property and had a fearless passion for diamonds and gemstones - marking the beginning of an extraordinary legacy that will continue to be celebrated for years to come.
In 1917 the communist revolution in the Soviet Union started and the persecution of wealthy Jews began. Mr. Mor's grandfather was forced to flee with his family from city to city to escape imprisonment until he finally settled in Tashkent Uzbekistan.
He left behind many properties in Kizilorda, including his private home which was a 40-room building that was later nationalized and turned into a government bank. The only assets he managed to take with him were diamonds, gems and gold bars he had amassed. He always used to say something that is etched in the family's memory " They can try to take my money but not my Luck ! " |
In Tashkent he maintained a very low profile, trading in diamonds and gems and engaged mainly in teaching children underground about Judaism and preserving Jewish traditions while helping members of the Bukharian Jewish community in their needs. Together with his wife they established an exemplary family with values and credibility for Judaism.
1969
Every Jew living outside of Israel always has the dream and desire to live in Israel, the land promised to the Jewish people and to establish a family there. Over the years, Mr. Mor's grandfather tried many times to immigrate to Israel but encountered many bureaucratic difficulties.
In 1969, for the first time, the family received permission from the government to leave the borders of the Soviet Union and reach the State of Israel. For almost 3 years, the family tried to transfer their wealth to Israel through acquaintances and family members when they were eventually forced to leave behind most of the assets and capital they accumulated over the years. |
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1972 - 1976
In order to settle in Israel, Mr. Hillel Mor began his journey to realize the only valuable assets he had managed to transfer from the Soviet Union, which were diamonds and gems.
Mr. Hillel approached traders in the Israel Diamond and Gem Exchange and tried to realize some of the gems and diamonds he had.
To his amazement he realized that some of the gems he had collected over the years were not so easily been sell, as their value was very low. On the other hand, the diamonds he had, he did got offers from traders to buy them but he decided not to sell them.
Mr. Hillel did not give up and decided to send his son Mr. Yohanan to work as a diamond polisher when he was 16 y.o.
Only after studying and practicing days and nights, young Yohanan, became a professional diamond polisher and learned the most important secrets that would later be the key to success in the diamond industry.
Mr. Yohanan suggested to his father to take one of the family's diamonds and refine it in order to improve its cut and bring more "life" (brilliance) to the diamond, thus increasing its value. After doing so, Mr. Hillel returned to the diamond exchange with the re-polished diamond. The same traders who initially offered him a lower price at first, now already offered him a profit - for the same diamond!
In 1976, when Mr. Hillel realized the difference in value and visibility between ordinary diamond cutting and high-level diamond cutting, he decided to invest and establish the first diamond factory in Israel.
Mr. Hillel approached traders in the Israel Diamond and Gem Exchange and tried to realize some of the gems and diamonds he had.
To his amazement he realized that some of the gems he had collected over the years were not so easily been sell, as their value was very low. On the other hand, the diamonds he had, he did got offers from traders to buy them but he decided not to sell them.
Mr. Hillel did not give up and decided to send his son Mr. Yohanan to work as a diamond polisher when he was 16 y.o.
Only after studying and practicing days and nights, young Yohanan, became a professional diamond polisher and learned the most important secrets that would later be the key to success in the diamond industry.
Mr. Yohanan suggested to his father to take one of the family's diamonds and refine it in order to improve its cut and bring more "life" (brilliance) to the diamond, thus increasing its value. After doing so, Mr. Hillel returned to the diamond exchange with the re-polished diamond. The same traders who initially offered him a lower price at first, now already offered him a profit - for the same diamond!
In 1976, when Mr. Hillel realized the difference in value and visibility between ordinary diamond cutting and high-level diamond cutting, he decided to invest and establish the first diamond factory in Israel.
1988
Mr. Yohanan's knowledge in the field of diamond production became more sophisticated, he learned and developed unique methods for polishing diamonds and making each diamond extraordinary shiny.
In 1988, Mr. Yohanan founded Mor Brothers Diamonds - a diamond manufacturing and trading company specializing in the sourcing and at the production of high quality rough diamonds that are polished in Israel and exported all over the world.
The house is involved with every stage of a diamond’s life, from mining and cutting to designing and manufacturing. From humble beginning in Israel, preferring to remain as discreet as possible, and intensely private, Mor Brothers brand is now one of the important diamond corporations in the field of diamonds.
In 1988, Mr. Yohanan founded Mor Brothers Diamonds - a diamond manufacturing and trading company specializing in the sourcing and at the production of high quality rough diamonds that are polished in Israel and exported all over the world.
The house is involved with every stage of a diamond’s life, from mining and cutting to designing and manufacturing. From humble beginning in Israel, preferring to remain as discreet as possible, and intensely private, Mor Brothers brand is now one of the important diamond corporations in the field of diamonds.